Corporate Case Study

Our clients goals and objectives:

Our client Pental Surfaces began in 1999 with just a few selections of granite slabs, and has since grown into one of the largest wholesale tile and stone distributors in the Western US. They had four other locations and they wanted to introduce the new Denver showroom (as their fifth location) and all products to guests, along with showcasing their brand recognition and for clients to “meet the staff”. They wanted to be taken as a serious player in Denver, and we achieved that for them.

The event was high end, 1200 guests were invited. We created the ambiance utilizing several elements starting with using in house granite to divide sections of the warehouse which encouraged guests to walk down our path to view isle of products. Our caterers are know for excellence across the food industry and their food was beautifully displayed in the warehouse and included three stations – Short Rib & Polenta, Crudite with Avocado Ranch or Green Goddess Dressing, and a Super Food Salad or Red Quinoa Salad. In the warehouse was a second bar and photo booth, along with guests tables, strategically placed to encourage more viewing of the companies products. We had the main bar in the showroom with cocktail tables dressed in silver crinkle taffeta table linen, and bartenders offered a full bar and a signature drink to guests as they arrived at the door. Utilizing both the showroom and warehouse allowed guests to view all of the Pental products, and to meet the staff. Guests delighted in a dessert station before the night ended to include Chocolate Mousse Dessert Shooters, Orange Mousse Dessert Shooters and Cheescake Bon Bons accompanied with soft piano music. The owners, who came in for the event from India were extremely happy.


Due to our beautiful mountains, exciting culture, abundant sunshine, and central location, Denver, Colorado, is one of the leading locations in America for destination events. Based in Denver, Willie Ripple Events, LLC, is ideally located to accommodate your corporate event planning needs. Whether you are looking to reinforce success, create cohesion, reward your team, or impress a client, our award-winning company will flawlessly manage all details of your event. Non-profit events, whether a Gala, fundraiser, or awards event we can do it and we especially love when we can create a great theme for your guests.

Willie Ripple Events partners with Visit Denver. Whether your company is located in Denver or whether you are traveling to join us, we enjoy every opportunity to show off all Denver has to offer. We boast an international airport, a great downtown district, a state-of-the-art convention center, and numerous attractions and seasonal activities. View our retreat video for an event we facilitated for Olark, a company founded in 2009 that believes “the world is a better place when people help each other out.” They visited Estes Park in August 2015 with 70 people from all over the world, including Canada, Brazil, and the United Kingdom.

As a full-service, event-planning company, Willie Ripple Events carefully selects and coordinates all necessary team members and vendors, using only those that will fulfill your vision to perfection. We approach the complexity of event planning using a sequential system that is unique to our company. Regardless of event size, we implement all operational and logistical requirements based on the concepts, goals, and objectives of our clients. President and Creative Director Willie Ripple, CSEP is a member of the prestigious International Live Events Association(ILEA) and has developed an extensive list of both local and international vendors and venues from which to choose. We select from our vast pool of contacts to arrange for the vendors and venues that are perfectly suited to your company’s budget and needs. If a Denver location doesn’t fit into your plans, we are available for travel.

Our distinguished team of creative experts can provide the following services and more for your corporate event.

“Willie did a superb job with my company’s grand opening! She made sure I had several vendors and price ranges to choose from and was on point in creating the atmosphere I wanted. Her local contacts, follow up, attention to detail and response time was top notch. I highly recommend Willie Ripple Events and I’m looking forward to hosting another event and working with Willie again in the near future.”

– Meredith Cole, Showroom Manager for Pental Surfaces

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  • Catering, dining, and entertainment scheduling
  • Budget management
  • Review, negotiation, and management of contracts
  • Registration
  • AV and lighting
  • Vendor and venue management
  • Themed parties
  • Awards banquets
  • Retreats
  • Company picnics
  • Team building
  • Business lunches/meetings
  • Client appreciation events
  • Conferences
  • Seminars
  • Conventions
  • Volunteer/staff training events
  • Sales meetings
  • Grand openings
  • Festivals/concerts
  • Sporting events
  • Sporting events
  • Product launches
  • Holiday parties
  • Happy hours
  • Networking events
  • On-site coordination
  • Site visits
  • On and off site events
  • Destination events
  • Transportation and travel arrangements
  • Lodging/hotel bookings

Our goal is to create and maintain lasting relationships with our clients. If your company is not located in Denver, we want to make you feel at home while you are here. You can relax in the knowledge that your meetings and events will be meticulously prepared with the utmost professionalism, leaving you and your employees and clients with the pleasant memories and experiences you envision. If you value attention to details, friendliness, and integrity, then our company is a perfect fit with yours. Please contact us today to schedule your next corporate event.

Video of Past Corporate Event with